Posts Tagged:digital marketing

Hitting the SWEET SPOT With Granular Keyword Targetting

Media Buyers are well aware that ad campaigns build on their own success. Running a great campaign brings in impressive conversion ratios, but perhaps even more importantly, a great campaign also returns a tremendous amount of useful information from each audience. Putting that information into action as you fine tune your creatives and tailor upcoming…

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How We Crushed Dev Goals and Daunting Deadlines To Unveil the Industry’s Most Progressive Performance Network Ever

Change in technology is swift and can be brutal. Just ask anyone who owned a TGP/MGP site back in the late 2000s. While the rapid speed at which technological innovation occurs online can potentially destroy a company that is not prepared, it also allows new companies to create amazingly cool products in a fraction of…

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Periscope vs. MeerKat – A Traffic Tool Learning Opportunity

A lot has been made recently of the new P2P live video sharing services Meerkat and Periscope. If you use Twitter to acquire traffic, you may have already noticed a flurry of tweets that contained mrk.tv links. Those links were published via a new iOS app named Meerkat that was designed to bring live video streaming to Twitter users and…

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